Development

Six Gaming Industry Secrets To Make You Money

In the third webinar of our collaborative webinar series with Lighter Capital, we examined the ways you can build SaaS products that scale. Once you’ve brought your product to market and begin to understand your audience, how do you make money? Dustin Bruzenak, Chip Pedersen, and Jim Moar share their expertise. Borrow Strategies from the Gaming Industry From freemium to subscription, the gaming industry has long been a pioneer of monetization. By observing trends in gaming apps, you can learn important lessons about creating sticky apps that actually generate profit. Chip Pedersen, who spent decades in the game industry, tells us: “We’ve borrowed the terminology of minnows, dolphins, and whales. You need an ecosystem of all types of users. Whales are brand loyal, tell people all about you, and give you more money, but you can make plenty of money from minnows and dolphins playing for free and watching advertisements. Create multiple tiers for participation that would allow people to self-select as minnows, dolphins, or whales.”  Give Them the Game They Prefer to Play Analytics will help you identify [...]

By |2022-09-28T16:38:12-05:00September 29, 2022|Development, Strategy|0 Comments

3 Tips for Understanding Your Customer Early

In the third webinar of our collaborative webinar series with Lighter Capital, we examined the ways you can build SaaS products that scale. So you’ve brought your product to market. How do you understand where you’re losing people, and what’s making your best customers come back? Dustin Bruzenak, Chip Pedersen, and Jim Moar share their expert opinion.  Prioritize the People In this stage, remember: the first goal is not to make money. The first goal is learning. What are you doing right? What are you doing wrong? Who’s your customer?  Dustin says, “So many companies we work with have a techie as a founder, and sales isn’t their experience. Just be inquisitive, and ask open ended questions. Don’t be the one talking 80% of the time about your features and functions. Let the customer talk 80% of the time, and really see how they use the product you offer. Ask for testimonials, even if anonymous, with a focus on your value proposition.” He continues,  “I know many founders who feel a sense of shyness about talking to their customers. [...]

By |2022-09-21T16:05:40-05:00September 22, 2022|Development, Strategy|0 Comments

5 Principles to Get Your Product to Market Quickly

In the third webinar of our collaborative webinar series with Lighter Capital, we examined the ways you can build SaaS products that scale. How can you find your first market, build, and launch quickly? Dustin Bruzenak, Chip Pedersen, and Jim Moar share their expert opinion.  Find a Fast First Market  “Speed is just as critical as cash for a startup,” says Jim. “Whatever you select is critical for customer acquisition.” Getting to market quickly with a smaller, faster first market allows you to establish a beachhead of paying customers as soon as you can.  But it’s not just for cash. Your fast first market can accelerate your learning and create credibility for additional acquisition through customer testimonials. It’s More than Nice to Be Needed - It’s Essential  How do you find the fastest market for you and your product? Jim tells us, “The most important aspect of finding your first market is that your value proposition is seen by those customers as a Need to Have, not just a Nice to Have.” While most entrepreneurs are sure that what [...]

By |2022-09-14T16:32:46-05:00September 15, 2022|Development, Strategy|0 Comments

Removing Risk When Developing a Digital Product

6 Do’s and Don’ts to Remove Risk for Digital Products Modern Logic hosted an interactive discussion on Thursday, May 12th, Removing Risk When Developing Your Digital Products. We thank our partners who joined in the discussion: Lighter Capital’s Caitlin Goetze, MESA’s Todd Krautkremer, Kent Lillemoe, Beta’s Tiffany Singroy, as well as our own team members as they talked about ways to avoid risk. Removing risk saves precious money and time, allowing you to pursue your priorities and use your resources wisely. Our team shares their top Do’s and Don’ts for risk in digital product development. DO: Bet on the Right Debt “Debt isn’t bad,” our CEO, Dustin Bruzenak explains. “Debt can be good if you accelerate with that debt, and that’s especially true of technical debt.” It’s not a matter of if, but when you’ll make that bet. DON’T: Bet on New Tech Tried and true saves you money in the long run. Dustin explains, “Founders often have preconceived ideas about technology that we need to deprogram a little bit from a business perspective.” For example, technical co-founders sometimes [...]

By |2022-06-09T11:35:39-05:00June 9, 2022|App Development, Development, Strategy, Webinar|0 Comments

Investing in a Sure Thing: Kings of Capitalism’s Story – And the Value Modern Logic Brought as a Partner

“Thanks to Modern Logic, I look like a hero right now. It’s such a weight off your shoulders when you work with people who care about your business like you do.” Kings of Capitalism serves savvy investors who want to create a loaded portfolio of ‘sure-things’ to build wealth with low risk. In developing the app version of their service, they needed smart developers who could guarantee trust. Here’s how Modern Logic helped KoC leverage technology to create an app and website that builds wealth for users. […]

By |2022-01-31T14:57:39-06:00February 3, 2022|App Development, Client, Development, Strategy|0 Comments

Ask Andy: 7 Things Developers Want YOU to Know

Rednaxela Terrace is a street in Hong Kong. The name might look familiar if you squint: that’s Alexander spelled backwards. How’d that happen? English is written and read from left to right, but Chinese is read from right to left. The name was probably transcribed by a Chinese city clerk operating under their own understanding of language. Similarly, many misunderstandings between entrepreneurs and developers come from differing expectations. We featured Andy’s crash course in developer-speak on the Modern Logic blog, and today, he’s providing Part 2. Let’s go beyond recognizing words to understanding the underlying expectations developers have when entering a new project. Here are 7 tips developers want YOU to know! […]

By |2021-12-01T11:38:44-06:00December 2, 2021|App Development, Cool Stuff, Development, Spotlight, Technology|0 Comments

Ask Andy: A Common Vocabulary for Developers & Entrepreneurs

When startup entrepreneurs connect with developers, they often don’t speak the same language. That’s why Andy Rahn, Principle Engineer at Modern Logic, presented a crash course on developer jargon at Twin Cities Startup Week. Read on, and you’ll be conversational in Developer-Speak in no time! […]

Parlez-vous Developer-Speak? Andy Will Help You Overcome Your Language Barrier

When startup entrepreneurs connect with developers, they often don’t speak the same language. That’s why Andy Rahn, Principle Engineer at Modern Logic, will present a crash course on developer jargon at Twin Cities Startup Week. […]

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